1. Decrease Page Load Times
Users can leave the site if it takes too long to load. The bounce rate might skyrocket, resulting in a bad user experience. People expect answers in a few clicks and in less time, and any website with optimal loading performance on every device is likely to rank higher and provide a better user experience.
As a result, the emphasis should be on reducing page load time so that the page opens promptly. Compressing and lowering the size of photos is an excellent means of minimising website loading times. Scaling photos to the correct size on a website helps minimise page load and thus make it load quicker. Other strategies that reduce page loading speeds include browser caching and CSS file optimization.
2. A Responsive Website Design
A responsive website design allows the website to function properly on all devices. With a responsive web design, the website works well on smartphones, PCs, tablets, and other devices. With so many people utilising mobile devices to access the internet, mobile friendliness is no longer an option.
If the website is not responsive, a significant amount of visitors and sales may be lost. Remember that regardless of the device, a desktop theme-based version should be used. Furthermore, a minimal amount of changes might make the website responsive. Some of the small adjustments that must be purchased from the mobile version to the desktop version are the maximum width of the page, picture sizes, and so on. Any large changes should be avoided because they would simply confuse the user. By adding responsive design code to the page, the website will automatically change to the device requirements.
3. Familiar Website Layout
Making your website stand out is fine, but it should not mislead the visitor. Users demand a basic website style with easy navigation where they may simply locate what they want. Users are more likely to quit a website if they find it difficult to browse.
Users may browse more easily in a pleasant and familiar environment, which results in a more compelling user experience. Using navigation in a unique way is unlikely to yield favourable outcomes.
As a result, maintaining a familiar website style makes it easier for the user to browse, which leads to a nice experience that benefits website usability and SEO.
